What is KZLA-FM?
Country 93.9 FM KZLA is Los Angeles’ only Country Hit
Music station. With KZLA-FM, you’re likely to hear some
of these Grammy Award® winning artists: Faith Hill, Dixie
Chicks, Garth Brooks, Brooks & Dunn, Toby Keith, and more
of today’s hottest artists.
More than 700,000 listeners tune-in to Country 93.9 KZLA
every week, only 14% of L.A.’s young Latino audience
tunes to Country 93.9 KZLA, and 4% of L.A.’s Africa-American
audience tunes to KZLA each week. Our core (P1) listeners
are Adults 25-54 and Women 25-54. Our audience is 63% Female
and 37% Male. Country 93.9 KZLA is all over Southern California
with 3 station vehicles at more than 1,000 promotional stops
each year!
Consider This…
Consumers spend 85% of their time with ear-oriented media,
such as Radio, but spend only 15% of their time with such
eye-oriented media as newspapers and magazines! Consumers
in Southern California spend an average of 3-hours every day
listening to Radio, and generally are only tuning to 2-3 stations
on the radio dial.
Reach Country 93.9 KZLA listeners online @ KZLA.com!
The relationship between Radio and the Internet presents a
visual component to your audio campaign. Integrated Media
is the combination of Radio and Internet advertising. By combining
Radio and Internet advertising you are able to extend your
campaign reach, substantially increase your message frequency,
maintain awareness between radio campaigns, maximize your
advertising investments and reach the consumers at their PEAK
moment of interest in your product.
71% of radio listeners surveyed said they expect to find
more information about the things they hear on-air on the
radio station’s website. When listeners want to learn
more about your commercial they just heard, chances are they’ll
look to the KZLA.com website for more information!
Our website has more than 105,000 visits each month, and
the average visitor spends 6:41 minutes on our website. Our
visitors produce more than 400,000 monthly pageviews/impressions.
We’re constantly driving our radio listeners to visit
us online through more than a $1,000,000 on-air cross-promotional
marketing program. Radio and the Internet make perfect complimentary
partners because radio drives listeners to the internet, and
the internet can then drive listeners back to the radio.
Does it cost a lot of money to advertise on 93.9
KZLA or KZLA.com?
No matter what your marketing budget is we’ll work to
make sure your campaign reaches the most listeners and delivers
the best results for you. Whether you’re looking for
promotions, on-air giveaways, a KZLA vehicle present at your
event, a KZLA DJ/Jock endorsement of your product/service,
sponsorships at our SOLD OUT concert events, or even email
marketing to our opt-in database… your success is our
ultimate success!
For advertising information contact:
Brian Bartolo
Internet Sales Manager
(818) 238-6628
e-mail
Brian
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